I work at the intersection of marketing, design, and implementation. That usually means paid media, SEO, conversion paths, content systems, and AI-driven workflows working together instead of in silos.
My bias is toward work that is measurable, operationally useful, and durable. I care less about reporting theatre and more about building something a company can actually scale on top of.
Performance marketing across Google, Meta, LinkedIn, and Reddit
SEO and content systems designed to compound over time
Landing pages, websites, and conversion-focused UX improvements
Marketing automation and AI-enabled operating systems
Years across growth, creative, and build work
Strategy through execution
I prefer building the system, instrumenting the funnel, and proving the numbers over packaging surface-level strategy.
Paid media, SEO, content, and automation should reinforce each other instead of competing for budget and attention.
The gap between plan and implementation is where most growth work slows down, so I keep both sides connected.
I use automation and agentic workflows to reduce repetitive work, speed up production, and make better decisions faster.
I do my best work when growth is treated as one connected system, not a series of disconnected specialists.
I diagnose the market, the funnel, and the operating constraint first so the work solves the right problem instead of just adding activity.
I shape positioning, messaging, offers, and content direction so the brand communicates clearly and converts with less friction.
I implement the landing pages, automation, tracking, and campaign infrastructure needed to turn the plan into a working system.
I use live data, conversion signals, and iteration loops to improve performance over time and keep the system compounding.
Research, planning, and intelligence tooling I use to turn messy market inputs into clear commercial direction.
Funnel baselines, trend analysis, and executive reporting dashboards.
Search demand, competitor visibility, and opportunity mapping.
Research synthesis, planning support, and faster strategy iteration.
Strategy docs, prioritization boards, and collaborative working sessions.
These are the areas where I bring the most leverage, especially when they are combined into one growth system instead of handled in isolation.
The through-line in my work is simple: companies grow faster when strategy, creative, and implementation are handled as one system.
I developed across media buying, SEO, design, analytics, content, and web implementation so growth work would not depend on fragmented handoffs.
Working across client accounts made one thing clear: most growth problems are not channel problems, they are systems, clarity, and execution problems.
Today I build integrated growth systems for companies that need a marketer who can also think like a builder and operator.
I work best with teams that want clarity, speed, and accountable execution across the full growth system.